Blog Page

eCommerce Basics: Your Ideal Customer & The Sales Funnel

In the previous blog post here, we discussed how to create a customer persona for your eCommerce business. In today’s post, we will be connecting the persona you created, with a funnel. But first lets…
How to define your ideal customer

eCommerce Basics: How To Define Your Ideal Customer

So you decided to start an eCommerce business, and you think everyone is a customer? Wrong. If that’s so, why someone buy from you instead of your competitor? (a classic question) After all, the world…

10 Ecommerce Marketing Strategies That Work

Whether you are just starting out or you have an e-commerce store that already generates sales, having an e-commerce marketing strategy in place is paramount for you to be able to tackle competition and stay…

Ecommerce Marketing Trends 2021: How To Stay Ahead

With ecommerce marketing to be at the forefront of every retailer out there, what do you need to do to stay top of your game and ahead of the competition? Here are some tips: How…