Category: Lead generation

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How To Generate A Solid Lead Generation Strategy For Your Nutraceuticals Brand, In just 10 Minutes.

Yesterday the owner of a nutraceuticals manufacturing plant in the Netherlands asked me how could they attract highly qualified leads to their website.   “Here is a more interesting question for you” I replied.  …

Marketing Nutraceuticals: Creating A Digital Advertising Plan

Creating a digital advertising plan as part of marketing your nutraceuticals business is a fun but extremely challenging task. Being a marketer, your worries are how to easily and affordably get people’s attention, push them…

Tactics: Get High-Value Leads By Exhibiting At A Nutraceuticals Trade Show

What is the best way to get qualified leads other than paying for ads, content, webinars and the likes? Talking to people in person at trade shows. I’m not talking about simply going to a…

Creating Marketing Personas: How Nutraceutical Companies Can Attract Their Ideal Clients in 90 Days or Less

Get to know your customers. A phrase that means so much, but yet very few companies use fully. This post is specifically addressed to Mary, David, John and Zao. All these people are “marketing personas”,…